PrestaShop B2B: a wholesale platform that does the work for your sales team
Orders come in by email and phone, price lists live in Excel, and sales reps re-key data into the ERP. We’ve seen it at plenty of companies. A B2B platform on PrestaShop takes that work off your team’s desks: customers order on their own, any time, at their own prices, and every order goes straight into your ERP and warehouse.
Key takeaways
- Less manual work: orders, prices, and documents flow automatically between the store and the ERP.
- Pricing for every customer: price lists, tiered discounts, negotiations, and trade credit.
- Quick ordering: by SKU, from a file, from order history, or from a shopping list.
- Custom modules: we'll build any extension you need, no matter how complex.
- Integrations: Comarch Optima, Comarch ERP XL, Subiekt, Symfonia, Base, WMS, and CRM.
What B2B companies come to us with
Wholesale plays by its own rules. If any of these situations sound familiar, a B2B platform will pay for itself quickly.
Orders by email and phone
Sales reps spend hours re-typing orders, and every mistake in a quantity or SKU turns into a complaint.
Every customer has different terms
Custom prices, discounts, and payment terms are hard to keep straight in spreadsheets. Mistakes and misunderstandings with customers come easily.
No real-time stock levels
Customers call to ask about availability because they can't see it online. That's wasted time on both ends.
Repeat orders
The same customers order similar products every week, yet every order still has to be handled by hand.
Growth means more headcount
Every new account means more hours for your sales team. The business grows slower than it could.
Multiple people on the customer side
The warehouse manager orders, the supervisor approves, and accounting receives the invoices. A regular store can't handle that.
PrestaShop B2B platform features
PrestaShop gives you a solid foundation for wholesale: customer groups, net pricing, and B2B mode. We tailor the rest to your sales model, with off-the-shelf modules or custom-built solutions.
Custom price lists and price groups
Every account sees its own prices. Price lists can come straight from the ERP and update automatically.
Tiered and volume discounts
Lower prices for larger quantities, discounts on total purchases per quarter, or on a specific product group.
Price negotiator and quote requests
The customer sends a cart asking for a better price, the sales rep replies with an offer or counteroffer, and the customer completes the purchase in one click. Plus manager approval, offer expiry dates and full negotiation history.
Trade credit and deferred payments
A credit limit and payment terms for every company. Once the limit is exceeded, the store can block further orders on credit.
Business accounts and sub-accounts
Multiple users per company, with roles: who orders, who approves, and who only sees history and invoices.
Quick ordering
Order by part number or EAN, a bulk order grid for many variants at once, import from CSV, XLS or XML and ordering via API, reorders, order templates and shopping lists.
B2B search and filters
Search by part number, SKU, EAN and technical specs, with filtering by many attributes at once. Customers find what they need fast, even in a large catalog.
Live stock and availability
Up-to-date stock levels from your ERP or WMS, including multiple warehouses, plus the expected delivery date shown before the order is placed.
Company details auto-filled from the tax ID
At sign-up, the customer enters their tax ID (NIP) and the rest of the details fill in automatically from the Polish business registry. You can approve new accounts manually.
Catalog for logged-in customers only
Hide prices from visitors who aren't logged in, and show selected products or categories only to specific customer groups.
Customer dashboard and segmentation
Group customers into segments by fixed and dynamic criteria. After logging in, each one sees their own dashboard: promotions, new arrivals and recommendations based on purchase history.
Documents and balances in the account
Invoices, credit notes, account balances, and order statuses from the ERP. Customers check everything themselves, without calling a sales rep.
Returns, complaints and support tickets
Customers report a return, complaint or issue straight from their order history, and every ticket has its own status and message history.
Multiple languages, currencies, and VAT rates
International sales with separate price lists and terms for each market, all in one admin panel.
Modules and extensions of any complexity
Off-the-shelf modules from PrestaShop Addons are a good starting point, but B2B companies rarely follow a template. That’s why we build custom extensions: from small tweaks to full-blown systems that work exactly the way your company does. If you can describe how something should work, we can build it.
Order scheduling
Recurring orders: the customer sets how often the same cart should repeat, and the store creates the order automatically and sends a reminder before shipping.
Loyalty program for businesses
Points for purchase volume, partner tiers, rewards, annual rebates, and sales targets for distributors.
Custom marketing modules
Conditional promotions, coupons for selected customers, gamification and seasonal campaigns.
Product configurators
Customers build their own product from variants, dimensions, and add-ons, and the store calculates the price and lead time on the spot.
Logistics and units of measure
Sell by the unit, carton or pallet, and split an order into several shipments and delivery addresses.
Sales rep dashboard
Sales reps place orders on behalf of customers and see their history, limits, and custom terms.
We don't make your business fit the store. We make the store fit the way you actually sell.
The ECOMPLUS+ teamB2B platform integrations with ERP, WMS, and CRM
A B2B platform only makes sense when it talks to the rest of your business. We connect the store to the systems you already use, so data never has to be re-keyed. We write more about this on our page about integrations and automation.
- Comarch ERP Optima and Comarch ERP XL
- Subiekt, Symfonia, and other ERP systems
- Base (BaseLinker), including custom integrations
- WMS warehouse systems and barcode scanners
- CRM and sales team tools
- Data exchange with wholesalers: API, XML, CSV, and EDI
How we build a B2B platform
Process analysis
We learn how you sell today, who orders, how you calculate prices, and what systems you use.
Scope and architecture
We agree on features, integrations, and the timeline. You know what you're getting before we start coding.
UX design
We design the store for business customers: quick ordering, clear pricing, and a convenient account.
Development and integrations
We build the store, modules, and connections to your ERP, WMS, or Base.
Testing and training
We test with your team on real-world scenarios and train your staff.
Launch and growth
We launch the platform, invite your customers, and keep building it with you.
Who a PrestaShop B2B platform is for
- Wholesalers and distributors
- Manufacturers selling through partner networks
- Importers with large catalogs
- Companies with field sales reps
- Franchise networks and partner showrooms
- Companies combining B2B and B2C sales
PrestaShop B2B FAQ
How is a B2B store different from a B2C store?
B2B is all about individual terms: price lists, discounts, trade credit, multiple users per company, and fast ordering in large quantities. A B2C store focuses on individual shoppers and a single public price.
Can PrestaShop handle a large wholesale operation?
Yes, as long as you have a good server, well-thought-out architecture, and ERP integration. PrestaShop powers platforms with large catalogs and thousands of business accounts.
Can one company have several users?
Yes. We set up a business account with sub-accounts and roles, for example a buyer, an approver, and someone with access to invoices only.
How does trade credit work?
Each company gets a credit limit and payment terms. The store tracks the balance, and once the limit is exceeded, it can block purchases on credit until the balance is paid.
Can B2B and B2C run in the same store?
Yes. Retail customers see prices with tax and the standard catalog, while business customers see their own prices, terms, and wholesale features once they log in.
How long does it take to launch a B2B platform?
It depends on the scope and number of integrations. Simpler projects take a few weeks; complex platforms with ERP integration and custom modules take a few months. We give you an exact timeline after the analysis.
Can you migrate our current B2B platform?
Yes. We migrate data from other systems, including Magento, WooCommerce, Shopify, and Shoper. See what a migration to PrestaShop.
Let's talk about your B2B platform
Tell us how you sell today. We'll show you which processes can be automated and where to start to see results fast.