You can’t smell a fragrance through a screen
The biggest challenge for a perfume store? Customers can’t smell the products. So instead of making them guess, we give them something to go on. An AI fragrance advisor suggests options in under 30 seconds based on what someone already likes. Filters group the catalog into families: floral, oriental, chypre, and gourmand. Every bottle shows its notes and reviews from other shoppers.
A long return window, up to 90 days, takes care of any remaining doubt. When customers know they can send a fragrance back, they buy with more confidence.
Want a store like Ambra? We’ll build one for you.
How we work
In beauty, we start with how shoppers describe what they’re looking for. They rarely say “60 ml eau de parfum.” They’re more likely to say “something sweet for the evening” or “like that one, but cheaper.” We build search, filters, and product copy around questions like those. Then we organize size variants and pricing so the difference between a 35 ml and a 108 ml bottle is clear at a glance. Finally, we connect the store to the warehouse and carriers, because beauty is often an impulse buy, and that impulse won’t wait three days.
Your vision, our technology
People buy beauty products on a regular basis, so a store’s success comes down to the second and third order. A points program rewards repeat visits, and a “you’re this close to free shipping” bar nudges shoppers to add a second bottle or a car fragrance. A countdown like “order within… and we’ll ship today” does the rest. Separate bestseller lists for her and for him, plus gift ideas, give a shortcut to anyone shopping for someone else. And we plan Black Friday deals well in advance, so nobody has to change prices in the middle of the night.
What our clients say
